Water-tight online security has become an important expectation for website users across the world as more of us than ever before share our personal information and financial details across cyber space.

As such, ensuring your website is as secure as possible should be a key consideration; it could mean the difference between gaining new business and losing it to a competitor. So, what can you do to give your potential customers the confidence they need to feel safe when doing business with you?

Alarmingly, web pages are not secure by default, which means any data is potentially at risk of being stolen by attackers. Here’s where obtaining an SSL Certificate can help with your website security. SSL stands for ‘secure sockets layer’ and is a form of security for websites that handle sensitive information such as visitors’ personal information and credit card numbers. It creates a secure connection between a visitor’s web browser and the server of the company they’re interacting with. Essentially, the usage of SSL technology ensures that all data transmitted between the web server and browser remains encrypted and protected from attackers.

As of October 2018, Google started displaying a “not secure” warning beside the padlock in our browsers on websites without SSL certificates.

Technically, SSL is a transparent protocol which requires little interaction from the end user when establishing a secure session. In the case of a browser, you can tell if a site is using SSL when a padlock is displayed, or the address bar shows the URL as HTTPS instead of HTTP.

HTTP is not secure and is subject to spying because the data being transferred from the web browser to the web server is transmitted in plain text. This means attackers can intercept and view sensitive data, such as credit card details and account logins. When information and data is sent or posted through a browser using HTTPS, SSL makes sure that the information is encrypted and secure from interception.

As of October 2018, Google started displaying a “not secure” warning beside the padlock in our browsers on websites without SSL certificates. If a site doesn’t have an SSL certificate then the padlock turns red displaying as ‘not secure’, making it easier to know whether your personal information is safe or not.

With all this in mind, it makes more sense than ever before to ensure an SSL Certificate is incorporated into your website. Not only does it protect your customers’ information and data, it also offers a visible sign that you are a responsible business.  

Speak to the team at Resknow to find out more about how an SSL Certificate can make your website more secure and attractive to potential customers.